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E-Mail Marketing Tools

Hand-curated list of the best email marketing tools

There are a lot of email marketing tools available, but distinguishing the good ones from the great ones is hard. These tools help you collect new subscribers with ease, create beautiful-looking emails, newsletters, and automated email funnels, and ensure your email deliverability. If you are unsure where to start and what kind of tools you really need to crush your email marketing in 2022, this guide will get you covered!

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activecampaign newslettering automation crm email marketing tool
activecampaign logo icon email marketing tool

ActiveCampaign

Whether chat integration, SMS dispatch, or the creation of landing pages for lead generation. ActiveCampaign leaves almost nothing to be desired and when it comes to complex email automation cycles, ActiveCampaign is currently the most powerful tool on the market.
Newslettering SMS CRM Chat Landing Pages E-Commerce Advanced Email Automation
Pricing: $$ (Free Trial)
Platform: Web App
Shop Integrations: Shopify, WooCommerce, BigCommerce, Magento
klaviyo ecommerce newslettering automation email marketing tool
klaviyo logo icon email marketing tool

Klaviyo

Klaviyo is designed for the e-commerce space and comes with out of the box connection to all popular shop systems. You can build fully customized automations or use one of their pre-built automation cycles tailored to the e-commerce space. Klaviyo's AI-based predictions to determine when a customer is ready to buy from you again is also something you won't find anywhere else.
Newslettering SMS E-Commerce Social Media Advertising Email Automation ESP
Pricing: $$ (Freemium)
Platform: Web App
Shop Integrations: Shopify, BigCommerce, WooCommerce, Magento, Salesforce, PrestaShop
customerio automation sms cdp newslettering email marketing tool
costomerio logo icon email marketing tool

Customer.io

Outstanding automation capabilities, good support, and an integrated CDP (Customer Data Platform). Customer.io is probably the best email platform especially for fintechs, SAAS, or marketplaces with a cloud app, offering enormous advantages over other email tools.
Newslettering SMS CDP Push Notifications ESP Advanced Email Automation
Pricing: $$$ (Free Trial)
Platform: Web App
sleeknote popup builder email marketing tool
sleeknote logo icon email marketing tool

Sleeknote

Generate more leads, increase your sales, guide your visitors and get valuable feedback. All with Sleeknote, the intelligent form and popup platform that seamlessly integrates with your ESP, CMS, and Webshop
Pop Ups Forms E-Commerce Feedback Survey A/B Testing
Pricing: $$ (Free Trial)
Platform: Web App
Shop Integrations: Shopify, PrestaShop, WooCommerce, BigCommerce, Magento
ESP Integrations: Klaviyo, Campaign Monitor, Hubspot, Mailchimp, Drip, ActiveCampaign, freshworks CRM, Sendinblue, SendGrid, Revue, Salesforce, Mailjet, MailUp, Mailgun, MailerLite, Gmail, GetResponse, Elastic Email, Customer.io, Constant Contact, ConvertKit, CleverReach, Braze, AWeber, Acumbamail, omnisend, moosend
glockapps deliverability spam dns checker email marketing tool
glockapps logo icon email marketing tool

GlockApps

Check if your emails are technically set up correct and monitor your email deliverability, spam rate, and known blacklists. GlockApps will also protect your domain from phishing and spoofing attacks.
Deliverability Checker Monitoring Spam Checker
Pricing: $$ (Freemium)
Platform: Web App
get response esp newsletter automation email marketing tool
getresponse logo icon email marketing tool

GetResponse

All-in-one email marketing suite with lots of features, like landing page and funnel builder, automated spam testing, and more. Their great customer support 24/7 and lots of integrations, leaves no wishes behind.
ESP Newslettering E-Commerce Landing Pages Push Notifications Forms Pop Ups Chat Advanced Email Automation
Pricing: $$ (Freemium)
Platform: Web App
Shop Integrations: Shopify, Magento, WooCommerce, PrestaShop
optimonk popup builder email marketing tool
optimonk logo icon email marketing tool

OptiMonk

Increase your sales and drive more conversion with this easy-to-use popup builder. You get a ton of pre-built templates to choose from and can connect any relevant email sending provider and e-commerce store.
Pop Ups Forms E-Commerce Feedback Survey A/B Testing
Pricing: $$ (Freemium)
Platform: Web App
Shop Integrations: Shopify, Magento, BigCommerce, WooCommerce, Shopware
ESP Integrations: ActiveCampaign, AWeber, CleverReach, ConvertKit, GetResponse, Hubspot, Klaviyo, Mailchimp, Mailjet, Marketo, moosend, omnisend, Salesforce, MailerLite, MailUp
sendinblue newslettering automation sms chat crm email marketing tool
sendinblue logo icon email marketing tool

Sendinblue

Maybe the best e-mail marketing tool, that you can start using for free, without many functional limitations. Besides newslettering, you can build complex automation and landing pages, send SMS and implement a chat on your page. Sendinblue also comes with A/B Testing, heatmaps, and AI-based sending options.
Newslettering SMS CRM Chat Landing Pages ESP E-Commerce Email Automation
Pricing: $ (Freemium)
Platform: Web App
Shop Integrations: Shopify, Magento, WooCommerce, Shopware
debounce deliverability spam checker email marketing tool
debounce logo icon email marketing tool

DeBounce

Increase your open rates and never have an email bounced again to increase your sending reputation. Simply upload your email list or connect your ESP, and debounce will clean your list from invalid, spammy, and non-operational emails.
List Cleaning Deliverability Optimization
Pricing: $ (Free Trial)
Platform: Web App
ESP Integrations: Hubspot, Mailchimp, ActiveCampaign, Mailjet, MailerLite, Klaviyo, Mailgun, SendGrid, Sendinblue, Drip, ConvertKit, lemlist, AWeber, Campaign Monitor, CleverReach, MailUp, Pipedrive, Salesforce, SendX, Zoho, Zendesk
mailerlite newsletter automation email marketing tool
mailer lite logo icon email marketing tool

MailerLite

Easy-to-use and cheap email marketing tool. Great fit for creators and small businesses. You can also monetize your email list with paid subscriptions and the possibility to sell digital products.
ESP Newslettering Paid Newslettering Landing Pages Basic Email Automation
Pricing: $ (Freemium)
Platform: Web App
Shop Integrations: Shopify, WooCommerce, BigCommerce, Magento
convertkit creator newsletter automation email marketing tool
convertkit logo icon email marketing tool

ConvertKit

The Email Platform made for creators like musicians, authors, or coaches. With their landing page builder, webinar features, and the possibility to sell your digital products through them, you have everything you need in one tool.
ESP Newslettering Paid Newslettering Landing Pages Pop Ups Forms Basic Email Automation
Pricing: $$ (Freemium)
Platform: Web App
Shop Integrations: Shopify, WooCommerce, Gumroad
substack newsletter email marketing tool
substack logo icon email marketing tool

Substack

All-in-one tool for writers and creators that help you to create and publish content on their platform and via email, grow your audience and monetize it.
ESP Newslettering Paid Newslettering Content Platform
Pricing: $
Platform: Web AppMobile App
mailchimp newsletter automation email marketing tool
mailchimp logo icon email marketing tool

Mailchimp

Comprehensive email marketing tool with many features to help you create better emails and generate more sales. Mailchimp has probably the most comprehensive integration options and is a popular choice for users who want to get started for free.
ESP Newslettering E-Commerce Landing Pages Basic Email Automation
Pricing: $$ (Freemium)
Platform: Web App
Shop Integrations: Shopify, WooCommerce, BigCommerce, Shopware
drip ecommerce esp newsletter automation email marketing tool
drip logo icon email marketing tool

Drip

Email and SMS marketing platform for e-commerce brands. Connect Drip to your shop system, set up proven e-commerce playbook automation, and increase your revenue with ease.
ESP Newslettering E-Commerce Pop Ups Forms SMS Email Automation
Pricing: $$ (Free Trial)
Platform: Web App
Shop Integrations: Shopify, Magento, BigCommerce, WooCommerce
beehiiv newsletter email marketing tool
beehiiv logo icon email marketing tool

BeeHiiv

Newsletter platform for writers and creators. Build customized newsletters, grow your list with integrated referral programs, and monetize your audience.
ESP Newslettering Paid Newslettering
Pricing: $ (Freemium)
Platform: Web App
stripo.email template builder email marketing tool
stripo email logo icon email marketing tool

Stripo

Email Design Platform with a huge template gallery and connectors to almost every ESP. With their extensive AMP technology, you can embed dynamic, real-time content like products, feedback forms, or even small games into your emails.
Template Builder Design
Pricing: $$ (Freemium)
Platform: Web App
ESP Integrations: Gmail, ActiveCampaign, Acumbamail, AWeber, Braze, Campaign Monitor, CleverReach, Constant Contact, Elastic Email, GetResponse, Hubspot, Klaviyo, Mailchimp, MailUp, Mailgun, Mailjet, Marketo, Outlook, iContact, SendGrid, Sendinblue, Zendesk, Zoho
campaign monitor esp newsletter automation email marketing tool
campaign monitor logo icon email marketing tool

Campaign Monitor

Solid, straightforward ESP with good automation capabilities. It's super easy to use and comes with an integrated form and popup builder that will help you grow your contact list faster.
ESP Newslettering Pop Ups Forms SMS Email Automation
Pricing: $$ (Free Trial)
Platform: Web App
mailgenius deliverability dns checker email marketing tool
mailgenius logo icon email marketing tool

Mailgenius

Check your email deliverability, spam score, and technical email setup for free - you don't even need to create an account with them.
Deliverability Checker Spam Checker
Pricing: Free
Platform: Web App
constantcontact esp newsletter automation email marketing tool
constant contact logo icon email marketing tool

Constant Contact

Easy to use email marketing platform with landing page builder and social ad integration. Everything you need as a small business owner.
ESP Newslettering E-Commerce Landing Pages Basic Email Automation
Pricing: $$ (Free Trial)
Platform: Web App
Shop Integrations: Shopify, WooCommerce, BigCommerce
topol template builder email marketing tool
topol io logo icon email marketing tool

Topol

Full-featured email template builder with beautiful pre-made templates. Besides re-usable custom blocks and personalization possibilities, you can connect your product feed to easily include products with up-to-date information.
Template Builder E-Commerce Design
Pricing: $ (Freemium)
Platform: Web App
ESP Integrations: Sendinblue, Mailchimp, Gmail, Outlook, Sendy.co
warmbox deliverability inbox warmup email marketing tool

Warmbox

https://www.warmbox.ai/
Email Warmup Deliverability Optimization
Pricing: $ (No Free Option)
Platform: Web App
ESP Integrations: Zoho, iCloud, Amazon SES, Mailgun, Sendinblue, SendGrid, Outlook, Gmail
hubspot crm esp newsletter automation email marketing tool
hubspot logo icon email marketing tool

Hubspot

Easy-to-use CRM that combines all of your marketing activities in one place. From email marketing over social media to website building. Best suited for B2B companies.
ESP CRM Newslettering B2B Sales Chat Help Desk CMS Landing Pages Basic Email Automation E-Commerce
Pricing: $$$ (Freemium)
Platform: Web App
Shop Integrations: WooCommerce, Shopify, Magento, PrestaShop, BigCommerce
litmus email template builder analytics email marketing tool
litmus logo icon email marketing tool

Litmus

Enterprise email template builder tool with seamless integration to most enterprise email solutions. Great collaboration, testing, personalization, and analytics features to improve your emails.
Template Builder Design Analytics
Pricing: $$ (Free Trial)
Platform: Web App
ESP Integrations: Mailchimp, Hubspot, Marketo, Constant Contact

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